🚀 Digital Media Manager (Google Ads, Meta, TikTok, CTV & Performance Marketing) – Remote
Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours
💼 About the Role
We’re hiring an experienced and execution-focused Digital Media Manager to own and manage end-to-end paid media campaigns across multiple digital advertising platforms.
This is not a strategy-only marketing role.
This is a hands-on, performance-driven role focused on:
- campaign execution
- optimization
- scaling
- reporting
- budget management
- performance analysis
You’ll manage campaigns across:
- Google Ads
- Microsoft Ads
- Meta Ads (Facebook & Instagram)
- TikTok Ads
- Snapchat Ads
- Display, Video, Native & CTV platforms
The ideal candidate combines:
- deep paid media expertise
- strong analytical thinking
- operational discipline
- optimization mindset
- data-driven decision-making
If you thrive in:
- execution-heavy media buying roles
- performance marketing environments
- campaign scaling and optimization
- ROI-focused digital advertising
this role is a strong fit.
🔥 What You’ll Own
Paid Media Campaign Management
- Own and manage paid media campaigns across:
- Google Ads
- Microsoft Ads
- Meta Ads
- TikTok Ads
- Snapchat Ads
- Native & CTV platforms
- Plan, launch, and optimize:
- paid search campaigns
- paid social campaigns
- display campaigns
- video advertising
- retargeting campaigns
- native and CTV placements
- Ensure campaigns are launched accurately and aligned with performance goals
- Manage multiple accounts and campaigns simultaneously
Campaign Optimization & Performance Analysis
- Monitor campaign performance daily
- Optimize:
- bids
- budgets
- audiences
- creatives
- placements
- targeting strategies
- Analyze campaign performance using:
- Google Analytics
- Google Tag Manager
- platform-level analytics
- Identify:
- scaling opportunities
- performance bottlenecks
- inefficiencies
- optimization opportunities
- Continuously improve:
- ROAS
- CPA
- CPL
- CTR
- conversion performance
Reporting & Data Visualization
- Build and maintain dashboards inside:
- Looker Studio
- Google Analytics
- reporting platforms
- Translate complex campaign data into clear, actionable insights
- Prepare:
- performance reports
- optimization summaries
- pacing updates
- strategic recommendations
- Ensure reporting accuracy and consistency across accounts
Budget, Pacing & Forecasting
- Manage:
- campaign budgets
- bid strategies
- pacing
- forecasting
- Ensure efficient spend allocation aligned with business goals
- Monitor campaign delivery and make proactive adjustments
- Scale high-performing campaigns while maintaining efficiency and profitability
Cross-Functional Collaboration
- Collaborate with:
- marketing teams
- creative teams
- leadership
- analytics stakeholders
- Ensure media execution aligns with broader marketing and revenue goals
- Maintain strong workflows, communication, and documentation standards
- Support alignment between:
- media strategy
- execution
- analytics
- reporting
Proactive Testing & Continuous Improvement
- Stay updated on:
- platform updates
- algorithm changes
- new ad formats
- performance marketing trends
- Test:
- new strategies
- creative formats
- targeting approaches
- optimization frameworks
- Improve processes to support scalability and operational efficiency
💻 Required Experience & Skills
Core Requirements
- 10+ years of hands-on digital media buying and paid advertising experience
- Deep expertise with:
- Google Ads
- Meta Ads
- Strong experience across:
- paid search
- paid social
- display
- video
- native advertising
- CTV campaigns
- Advanced proficiency with:
- Google Analytics
- Google Tag Manager
- Looker Studio
- Strong Excel / Google Sheets skills for:
- pacing
- forecasting
- reporting
- performance analysis
- Excellent written and verbal communication skills
- Strong organizational and time management abilities
- Comfortable managing multiple campaigns independently in remote environments
- Reliable high-speed internet and professional-grade work setup
⭐ Nice to Have
- Experience scaling large multi-platform advertising campaigns
- Background in:
- performance marketing agencies
- growth marketing
- data-driven media buying environments
- Experience with:
- TikTok Ads
- Snapchat Ads
- CTV advertising
- programmatic media buying
- Strong understanding of:
- attribution
- conversion tracking
- audience segmentation
- funnel optimization
🧠 What Makes You a Strong Fit
- Performance-driven and highly analytical
- Strong execution mindset with attention to detail
- Comfortable owning campaigns end-to-end
- Proactive and optimization-focused
- Able to prioritize and manage multiple accounts simultaneously
- Motivated by measurable business outcomes
- Thrives in fast-paced, remote-first environments
📅 What a Typical Day Looks Like
- Review campaign performance and pacing across accounts
- Optimize bids, audiences, targeting, and creatives
- Analyze performance data in:
- Google Analytics
- Looker Studio
- advertising platforms
- Build reports and provide optimization recommendations
- Adjust budgets and scaling strategies
- Collaborate with internal teams on campaign execution
- Test new channels, creatives, and optimization opportunities
In short:
You drive measurable growth through disciplined media buying, campaign optimization, performance analysis, and scalable paid advertising execution.
📊 Key Metrics for Success (KPIs)
- ROAS, CPA, CPL, and conversion performance
- Budget pacing and spend efficiency
- Accuracy and clarity of reporting
- Successful scaling of high-performing campaigns
- Consistency of optimization and execution quality
- Campaign profitability and growth outcomes
🌟 Why This Role Stands Out
- Full ownership across multi-platform paid media campaigns
- Opportunity to manage large-scale performance marketing initiatives
- Strong exposure to:
- advanced analytics
- media optimization
- campaign scaling
- cross-platform acquisition
- Remote flexibility with performance-focused teams
- Opportunity to work across:
- Meta
- TikTok
- CTV
- emerging media platforms
- Growth opportunities into:
- Senior Media Buying
- Growth Marketing Leadership
- Performance Marketing Director roles
🧪 Interview Process
- Initial Phone Screen
- Video Interview with Recruiter
- Final Interview
- Offer & Onboarding
👉 Apply Now
If you:
- thrive in performance-driven media buying environments
- enjoy optimizing and scaling paid campaigns
- think analytically and execute strategically
- care deeply about measurable marketing performance
this role is a strong fit for you.
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