Rocket Lawyer is seeking a Director of Performance Marketing to lead a growing team and acquire customers through various marketing channels. The role will play a critical role in owning business KPIs and developing strategic roadmaps.
Requirements
• 8-10 years experience leading paid digital advertising
• At least 4 years managing SEM with a deep understanding of search bidding strategies including tCPA and tROAS
• At least 3 years experience managing app marketing
• 4-6 years of people management experience
• Excellent leadership skills with the confidence to lead, manage and engage team members
• Exceptional analytical capabilities and the ability to turn trends into actionable insights and hypothesis
• Advanced proficiency with Excel
• Excellent in-depth knowledge in Google Ads, Microsoft Ads, Facebook Business Manager, Google Analytics, Mobile MMP attribution measurement partner, etc.
Benefits
• Comprehensive health plans (including Medical, Dental and Vision insurance for full-time employees)
• Unlimited PTO
• Competitive salary packages
• Life insurance
• Disability benefits
• Supplemental Optional Life Insurance Benefits
• FSA Options Optional
• HSA with Company Match
• 401k program with Company Match
• Wellhub & ClassPass fitness platforms
• Comprehensive Pet Insurance options
• Financial Wellbeing & Student Loan Program access
• Access to additional Mental Health & Wellbeing resources
• Pre-tax Commuter/Transit Benefits
• Free Rocket Lawyer account with online access to an extensive legal documents library and brilliant licensed attorneys at discounted rates
Apply Now
Apply Now