About the Role:
We are seeking an experienced Digital Content Manager – YouTube Moderator to join our dynamic team at the New York City Department of Youth and Community Development (DYCD). As a key member of our Strategic Communications team, you will be responsible for driving the agency's digital content strategy, ensuring alignment with our mission to serve youth and communities. This role focuses on creating, managing, and analyzing content across various platforms, with an emphasis on increasing engagement, visibility, and impact.
About the Department:
The New York City Department of Youth and Community Development (DYCD) invests in a network of community-based organizations and programs to alleviate the effects of poverty and to provide opportunities for New Yorkers and communities to flourish. Our department is committed to creating a more just and equitable society, and we are seeking a talented individual to join our team.
About the Job:
As a Digital Content Manager – YouTube Moderator, you will be responsible for:
Key Responsibilities:
- Lead the development and execution of a comprehensive digital content strategy that aligns with the agency's mission and goals.
- Create original, high-quality content in collaboration with the Communications team that highlights DYCD's efforts and achievements.
- Identify gaps in existing content and integrate SEO best practices to optimize digital presence.
- Manage the day-to-day operations of DYCD's digital platforms, including the agency intranet, social media channels, and content management systems.
- Supervise and oversee the performance of Twitter, Facebook, LinkedIn, and Instagram accounts.
- Develop and implement content engagement strategies aimed at exceeding social media metrics and enhancing community outreach.
- Collaborate with internal agency units and external vendors to establish a consistent voice and content strategy that drives awareness and engagement.
- Stay up to date with emerging digital trends, methodologies, and technologies, ensuring that the agency's digital strategy remains cutting-edge.
- Foster a culture of continuous learning within the team, encouraging the adoption of best practices and innovative approaches.
- Oversee the development and execution of a daily content calendar, ensuring timely and effective activation of digital campaigns and content assets.
- Manage the performance and effectiveness of all digital content, using data-driven insights to refine and optimize future methodologies.
Minimum Qualifications:
To be considered for this role, you must have:
- A Baccalaureate degree from an accredited college with 24 credits in English, journalism, or public relations, plus five (5) years of full-time paid experience in public relations, journalism, or advertising, including two (2) years in an administrative, supervisory, or consultative capacity; or
- A combination of education and/or experience which is equivalent to "1" above. Graduate study in English, journalism, or public relations may be substituted for up to one year of required experience. However, all candidates must have at least two (2) years of administrative, supervisory, or consultative experience in public relations, journalism, or advertising.
Preferred Skills:
We are looking for candidates with:
- Excellent writing skills, including storytelling and speechwriting.
- The ability to generate agency activity reports and weekly staff messages.
- Event planning and management, including creation of "runs of show."
- Photography, videography, and basic knowledge of editing software such as Photoshop.
- Sound judgement and decision-making under tight deadlines.
- Experience in working with youth in a professional or volunteer capacity.
About the Benefits:
As a member of our team, you will enjoy:
- A competitive salary.
- The opportunity to work in a dynamic and inclusive environment.
- Access to training and development opportunities.
- A comprehensive benefits package, including health insurance, retirement plan, and paid time off.
- The chance to make a meaningful impact in the lives of New Yorkers and communities.
About the Application Process:
If you are a motivated and talented individual who is passionate about creating engaging digital content, we encourage you to apply for this exciting opportunity. Please submit your application, including your resume and cover letter, to the link below.
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We look forward to hearing from you!
Apply Now