Posted Jul 10, 2026

General Virtual Assistant (Outreach & Admin)

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Looking for: General Virtual Assistant (Outreach & Admin) Role Overview: We are seeking a proactive, organized, and business-minded Virtual Assistant to support a professional speaker, trainer, consultant, and educator based in Maryland, USA. This role will serve as a strategic partner in managing sales and business development activities, helping generate new opportunities, nurture client relationships, coordinate follow-ups, and maintain operational structure. The ideal candidate is confident in client-facing communication, comfortable promoting professional services, highly organized, and capable of balancing diplomacy with firm business follow-through. This person will help ensure opportunities move forward efficiently while allowing the business owner to focus on speaking engagements, training, content development, and client delivery. Scope of Work: Sales & Lead Generation Research and identify potential speaking, training, consulting, and workshop opportunities. Build and maintain prospect databases. Conduct outreach through LinkedIn, email, and other appropriate channels. Initiate conversations with prospective clients and event organizers. Follow up consistently with leads and prospects. Track lead status and maintain accurate records of outreach activities. Client & Relationship Management Manage ongoing communication with prospects and clients. Schedule meetings, discovery calls, and follow-up discussions. Act as a professional liaison on behalf of the business owner when appropriate. Help position and promote the business owner's expertise and services. Maintain relationships with existing clients and referral partners. Administrative & Business Operations Support Manage calendar coordination and scheduling. Assist with proposal follow-ups and client communications. Support invoicing and payment follow-up activities. Monitor pending opportunities and ensure timely responses. Help establish and maintain organizational systems and workflows. Keep project documents, notes, and records organized. Accountability & Executive Support Provide structure and organization to ongoing business activities. Help prioritize tasks and opportunities. Keep sales opportunities moving forward through consistent follow-up. Serve as a professional "business-side" partner who can communicate confidently, firmly, and tactfully when required. Success Metrics, successful performance in this role may include: Consistent generation of qualified leads and opportunities Improved follow-up and client response rates Increased speaking and consulting bookings Efficient management of client communications Strong organization of business systems and workflows Reliable support that enables the business owner to focus on high-value activities Ideal Candidate Profile, we are looking for someone who is: Highly organized and detail-oriented. Proactive and self-directed. Professional and confident in client communications. Comfortable with sales conversations and follow-up activities. Not afraid to ask for commitments, decisions, or payments when appropriate. Diplomatic, firm, and relationship-focused. Strong in executive functioning, planning, and process management. Able to bring structure and accountability to a creative and fast-moving business environment. Comfortable working independently while collaborating closely with the business owner. Qualifications: Required: Previous experience as a Virtual Assistant, Executive Assistant, Sales Assistant, or Business Development Assistant. Strong written and verbal English communication skills. Experience with lead generation and prospect research Experience with client acquisition and relationship management.. Experience managing calendars, client communications, and follow-ups. Strong organizational and time management skills. Ability to work with minimal supervision. Preferred: Experience supporting speakers, trainers, coaches, consultants, or professional service businesses. Familiarity with event-related outreach and speaking engagements. Experience handling invoicing and accounts receivable follow-up. Tools & Systems, Experience with the following is preferred: Google Workspace (Gmail, Google Calendar, Google Drive) LinkedIn Notion CRM or lead-tracking systems (preferred but not required) Microsoft Office Suite (optional) Candidates with recommendations for improved systems and workflows are encouraged to share them. Shifts & Hours: Starting with a minimum of 10 hours per week; semi-flexible shift Preferred availability for occasional overlap with U.S. Eastern Time (EST) business hours Ability to handle time-sensitive follow-ups when needed Opportunity to increase hours as business growth and workload expand Target Start Date: Flexible; hiring will prioritize finding the right long-term fit rather than filling the role urgently Ideal onboarding period: Summer 2026 Goal is to build momentum and establish systems ahead of the busy Fall speaking season