Note: The job is a remote job and is open to candidates in USA. The Fountain Group is currently seeking an Integrated Marketing Manager for a prominent client. The role involves leading non-paid marketing initiatives and managing various marketing programs to support merchant acquisition for a B2B marketplace.
Responsibilities
- You will lead non-paid marketing initiatives supporting merchant acquisition for a rapidly growing B2B marketplace business
- Own partner marketing programs, content creation, SEO agency management, trade media, and creative strategy for paid media
- Develop marketing content including case studies, merchant testimonials, blogs, and messaging for SMB retail audiences
- Manage agency relationships, ensuring quality deliverables and on-time execution
- Coordinate cross-functionally with Paid Media, CRM, Brand, Product, and external agency partners
- Support marketing efforts surrounding the Shopify Sales Channel App and merchant activation initiatives
Skills
- 4 – 6+ years of experience in B2B marketing, SMB marketing, content marketing, or integrated marketing
- Experience owning content and partner marketing programs from strategy through execution
- Experience writing creative briefs and managing agencies or creative partners
- Familiarity with the Shopify merchant ecosystem or other SMB e-commerce platforms
- Strong writing and messaging skills with experience creating customer-facing content
- Knowledge of SEO, AEO, and landing page optimization
- Experience marketing to SMB retail, restaurant, or local business audiences
Benefits
- Referral Bonus
Company Overview
Company H1B Sponsorship