Note: The job is a remote job and is open to candidates in USA. Campari Group is a major player in the global branded spirits industry, and they are seeking a Key Account Manager, National Accounts – Off Premise. The role involves developing and executing customer strategies for key off-premise accounts, driving profitable growth through managing customer relationships, and collaborating with distributors and internal stakeholders.
Responsibilities
- Manages the execution of customer-level sales and marketing programs within assigned key accounts
- Develops and implements plans to achieve customer objectives while ensuring strong execution of Campari priorities
- Identifies execution gaps and develops corrective action plans in partnership with distributors and field sales teams
- Effectively leverages distributor resources to support customer initiatives and drive marketplace execution
- Ensures the execution of shelf management, merchandising, and promotional programs that support Campari brand strategies within assigned accounts
- Manages new product introductions to assigned accounts, coordinating with Brand Management and Customer & Channel Marketing to maximize distribution and depletion performance
- Conducts customer business reviews and presentations to support growth initiatives and strengthen customer partnerships
- Collaborates with Customer & Channel Marketing and agency partners to develop account-specific merchandising and promotional programs aligned with customer strategies
- Develops and maintains strong relationships with key decision-makers within assigned accounts
- Creates compelling customer selling stories and business plans designed to increase distribution, volume, and market share
- Monitors consumer, category, and competitive trends to identify growth opportunities and proactively develop customer-specific solutions
- Delivers fact-based presentations utilizing syndicated data, consumer insights, and category trends
- Partners with Marketing and Customer & Channel Marketing to execute local programs and events that increase brand visibility and customer engagement
- Develops annual business plans and account objectives for assigned customers
- Manages customer budgets, promotional investments, and financial performance to ensure positive ROI
- Executes account plans and sales initiatives to achieve volume, distribution, and profitability targets
- Ensures pricing strategies are executed effectively within assigned accounts while maintaining pricing integrity
- Manages account investments and budgets to achieve volume, share, and profitability objectives
- Monitors customer performance, market conditions, and competitive activity to identify risks and opportunities
- Develops sales forecasts and business plans to support annual planning and Sales & Operations Planning (S&OP) processes
- Evaluates promotional effectiveness and investment returns to maximize trade marketing resources
Skills
- 3–5 years of FMCG sales experience, preferably within the alcoholic beverage category (not required), with familiarity across the U.S. off-premise channel, customer landscape, and route-to-market partnerships, including distributors and/or brokers
- Experience managing customer relationships, executing account plans, and delivering sales objectives within retail or chain account environments
- Bachelor's Degree required – preferably in Business Administration or some other related field
- Solid understanding of basic business financials, including working within budgets and supporting profitable growth
- Experience supporting pricing and promotional plans, including reviewing and helping execute customer pricing strategies
- Strong analytical skills with the ability to use syndicated data and basic category insights to support account planning and execution
- Ability to gather and interpret data from multiple sources and turn it into clear, simple selling points for customer presentations
- Strong relationship-building skills with the ability to work effectively with customers, distributors, and internal teams
- Good communication and presentation skills with the ability to support account discussions and deliver customer-facing materials
- Proficient in MS Word, Excel and PowerPoint required
- Excellent verbal and written communication skills; strong presentation skills
- Ability to deliver results, overcome difficulties, anticipate the future of the business/work and drive change
- The ability to envision, inspire, energize and lead the organization to extraordinary results
- The ability to take effective decisions balancing market, products, financial and organizational issues
- The ability to find, implement and disseminate a culture of innovative solutions
- The ability to put oneself in the consumer/client's shoes, understand their current needs and anticipate the needs of the future
- Ability to work weekends and extended workdays (account conferences, relationship-building activities, industry events)
- Make in-person presentations – communicating verbally information about Campari's brands and portfolio
- Access online data and review/analyze for information and opportunities within key accounts and assigned geography
- Ability to travel within geography as needed
- Must have a motor vehicle and possess a valid driver's license
Benefits
- Ability to work weekends and extended workdays (account conferences, relationship-building activities, industry events)
- Make in-person presentations – communicating verbally information about Campari's brands and portfolio
- Access online data and review/analyze for information and opportunities within key accounts and assigned geography
- Ability to travel within geography as needed
- Must have a motor vehicle and possess a valid driver's license
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