Note: The job is a remote job and is open to candidates in USA. The University of Chicago is seeking a Product Marketing Manager for their Globus Sales & Marketing department. This role involves leading marketing efforts, creating compelling content, and developing strategies to communicate the value of Globus products to diverse audiences.
Responsibilities
- Author white papers, case studies, technical blog posts, how-to guides, and solution briefs targeted at different personas, collaborating with the Globus customer and engineering teams
- Develop feature-level and product-level messaging that accurately reflects Globus capabilities including data transfer, sharing, computation, and task automation, as well as developer-focused tools and APIs
- Create onboarding and "getting started" content that reduces friction for new users across all audience segments
- Provides expertise to marketing communications, advertising, or publicity strategy. Plans and coordinates the development and production of marketing campaigns, ensuring deadlines and budgets are met. Designs, writes, and edits high profile or high visibility marketing materials, which may include press releases, book jacket copy, blogs, or other Web material
- Develop differentiated value propositions for Globus relative to alternative data management approaches and platforms
- Craft persona-specific messaging such as operational/security value for IT and sysadmins, and productivity/workflow value for researchers
- Ensure consistency of product narrative across the website, documentation, conference materials, and social channels
- Partner with the product and customer teams to plan and execute marketing for new feature releases and major platform updates
- Lead marketing efforts in new market development
- Lead reseller and partner marketing efforts
- Develop launch collateral including release announcements, demo scripts, FAQs, and explainer videos
- Define adoption metrics and track feature usage and activation across both free users (to generate subscriber leads) and paid subscribers (to promote broader adoption and recognize value)
- Monitor trends in research computing, HPC, cloud storage, and data-intensive science to inform positioning strategy
- Conduct ongoing market research and analysis to inform outreach and communication efforts, as well as product direction
- Represent Globus at research computing conferences (Supercomputing, PEARC, Internet2, etc.) as a credible voice at the intersection of customers and Globus products
- Engage with developer and sysadmin communities through forums, webinars, and user group events
- Collaborate with the Globus user community to surface case studies and testimonials that demonstrate real-world impact
- Participate in developing new products and services, and determining new markets. Acts as a resource for and trains lower level marketing staff. Attends trade shows as needed
- Manages relationships with external sales agencies
- Performs other work as assigned
Skills
- Minimum requirements include a college or university degree in related field
- Minimum requirements include knowledge and skills developed through 7+ years of work experience in a related job discipline
- Resume (required)
- Writing samples (required)
- Bachelor's degree in Computer Science, Information Systems, Engineering, a natural science, or related field strongly preferred
- MBA or other graduate degree is a plus
- Minimum of 7 years of experience in software marketing, technical product marketing, developer marketing, or a closely related field
- Demonstrated ability to independently produce high-quality technical content (writing samples required)
- Excellent written and verbal communication skills with the ability to calibrate technical depth for different audiences
- Experience in leading product marketing, product management or related customer-facing functions in an early- to mid-stage software or other technology company
- Experience working with, or at, a research university, national laboratory, or research computing center
- Understanding of both end user/researcher and administrator requirements related to ease of use, maintainability, security, performance and compliance
- Familiarity with data management challenges, remote computation, REST APIs, and developer tools (to understand and explain the Globus platform to technical audiences)
- Working knowledge of Linux/Unix systems, HPC environments, cloud storage, or research data workflows (to credibly discuss Globus deployment and use cases)
- Exposure to AI tools for content generation
- Experience with technical evangelism or community-led growth strategies
Benefits
- The University of Chicago offers a wide range of benefits programs and resources for eligible employees, including health, retirement, and paid time off.
Company Overview
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