Note: The job is a remote job and is open to candidates in USA. Ambev Tech, under Anheuser-Busch, is seeking a Sales Lead to act as the brand ambassador for Elysian, Golden Road, and Four Peaks brands. The role involves partnering with the wholesaler network to drive sales performance and execute marketing strategies, while actively engaging in market activities and business planning.
Responsibilities
- Super passionate about the beer industry and loves to SELL and BUILD relationships
- Responsible for all Elysian, Golden Road and Four Peaks performance in their wholesaler territory
- Builds partnership with wholesaler management, EAM, Sales Manager, Channel Leads, Team Leads, Sales Reps, SEC to drive key priorities for Craft West Brands
- Leads monthly and annual business planning meetings with wholesaler to align on revenue, volume, distribution, and investment goals
- Weekly participation with wholesaler on forecasting and LOW orders to make sure wholesaler has sufficient inventory to hit goals
- Plans with wholesalers to order POCM during buying windows (6 times per year)
- Inspires wholesalers to close out all chain commitments (Items Not Brought In)
- Participates in the execution through ride withs, events such as samplings, beer dinners, and craft beer educational presentations for wholesalers, customers and consumers
- Coaches wholesaler sale teams through market blitzes, team selling, brand education, trade solutions, training, ride-withs, samplings and whatever it takes to get the job done!
- Uses Power BI, Circana and BIR to identify sales opportunities on route or in key zips
- Adheres to federal and state alcoholic beverage laws
Skills
- Super passionate about the beer industry and loves to SELL and BUILD relationships
- Responsible for all Elysian, Golden Road and Four Peaks performance in their wholesaler territory
- Builds partnership with wholesaler management, EAM, Sales Manager, Channel Leads, Team Leads, Sales Reps, SEC to drive key priorities for Craft West Brands
- Leads monthly and annual business planning meetings with wholesaler to align on revenue, volume, distribution, and investment goals
- Weekly participation with wholesaler on forecasting and LOW orders to make sure wholesaler has sufficient inventory to hit goals
- Plans with wholesalers to order POCM during buying windows (6 times per year)
- Inspires wholesalers to close out all chain commitments (Items Not Brought In)
- Participates in the execution through ride withs, events such as samplings, beer dinners, and craft beer educational presentations for wholesalers, customers and consumers
- Coaches wholesaler sale teams through market blitzes, team selling, brand education, trade solutions, training, ride-withs, samplings and whatever it takes to get the job done!
- Uses Power BI, Circana and BIR to identify sales opportunities on route or in key zips
- Adheres to federal and state alcoholic beverage laws
- Conducts work in a standing and sitting position; however, job requires frequent standing, walking, bending, stooping, and light lifting
- Job requires the ability to be in physical retail locations, late night activations and travel
- Profound knowledge of craft beer and brewing process
- Strong communication and presentation skills. Ability to adjust a message to the audience
- Highly creative and able to generate fresh, impactful ideas and see them through to implementation
- Proven ability to think and move between strategic and analytical thinking as well as actual execution
- Ability to coordinate brand information, supply POS material, and keep lines of communication open with state's wholesaler network to better sell through products
- Preferred bachelor's degree in business administration, management, or similar field
- 3+ years of sales or marketing experience in beverage/alcohol industry preferred
- Certified Beer Server or Certified Cicerone preferred
- Familiar with VIP iDig, IRI, BIR, Power BI, Microsoft PowerPoint, and Excel
Benefits
- Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
- Life Insurance and Disability Income Protection
- Generous Parental Leave and FMLA policies
- 401(k) Retirement Savings options with a company matching contribution
- Chance to work in a fast-paced environment among a company of owners
Company Overview