Note: The job is a remote job and is open to candidates in USA. Marvel Marketers is a Marketing Automation and Digital Marketing consultancy seeking a highly organized and proactive Social Media Coordinator. The role involves managing social media presence, engaging with partners, drafting content, and reporting on performance metrics.
Responsibilities
- Daily Social Listening: Monitor our social media platforms and those of our partners to keep track of mentions, shares, and general engagement. Use tools like Sprinklr for monitoring, with an understanding that LinkedIn requires manual tracking
- Engagement Strategy: Implement the agreed strategy of limiting LinkedIn engagement to 3-4 posts per day to manage time effectively while ensuring consistent daily monitoring
- Content Tracking: Populate our tracking system with details on partner posts including the company name, link, and how we engaged with it, ensuring thorough coverage despite the varying posting behaviors of our partners
- Review Partner Submissions: Evaluate partner social submissions and integrate them into our content calendar, ensuring a smooth scheduling process
- Scheduling Confirmations: Send out confirmation emails to partners detailing when their submissions are scheduled, including live updates with links to the submitted content
- Drafting Social Content: Create compelling social media posts, adapting the copy as necessary for different platforms and ensuring all necessary materials (copy, links, graphics) are sourced and utilized
- Sprinklr Scheduling: Manage the scheduling of posts via Sprinklr, aligning with the weekly content production schedule
- Social Snippets and Snapshot: Produce weekly social snippets and a bi-monthly Social Snapshot report to summarize engagement and performance across our social media channels
- Top Performing Content Analysis: Analyze engagement metrics to identify top-performing partner content, requiring meticulous review of each link
- Meeting Participation: Share responsibility for attending social media-related meetings, with attendance varying by week
- Handle general administrative tasks including email correspondence, chat messages, and support requests
- Perform revisions to social copy, URLs, graphics, and make necessary adjustments to the content calendar
- Respond to ad hoc social requests and additions promptly
- Coordinate the execution of monthly newsletters (both global and regional) and other email campaigns targeting our partner contacts database
- Regularly draft, test, and post content for our partner social channels, particularly on Twitter and LinkedIn
Skills
- Excellent communication and interpersonal skills
- Highly organized, detailed oriented, ability to prioritize tasks and meet deadlines
- Comfortable with ambiguity and a fast paced environment
- Proven experience in social media management or a related field
- Familiarity with social media scheduling and monitoring tools, specifically Sprinklr
- Strong writing and editing skills, with attention to detail
- Ability to manage multiple tasks and projects simultaneously in a fast-paced environment
- Excellent communication and organizational skills
- Team player with a positive attitude and the ability to work independently
Company Overview
Company H1B Sponsorship