Senior Remote Creative Director – Strategic Brand Leadership & Multi‑Channel Campaign Excellence for American Express OnBrand Studio

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About American Express – A Global Leader in Innovation and Customer Experience

American Express (Amex) is more than a financial services powerhouse; it is a cultural catalyst that empowers individuals, businesses, and communities to achieve extraordinary results. With a legacy spanning over a century, Amex is renowned for its relentless focus on delivering the world’s best customer experience through trusted relationships, cutting‑edge technology, and an unwavering commitment to integrity.

Our people are the heart of this mission. By fostering a 

The Global Advertising & Brand Management (GABM) Family

The GABM organization serves as the creative engine that fuels marketplace demand and drives commerce for all American Express business units. Within GABM, OnBrand operates as our in‑house creative agency, dedicated to creating differentiated, forward‑thinking ideas that resonate across digital, social, video, print, and emerging media channels. Our ambition is to become the creative partner of choice for every Amex business unit, delivering seamless, data‑driven experiences that unlock measurable value.

Role Overview – Your Mission as Senior Remote Creative Director

We are searching for a visionary, remote‑first Senior Creative Director who will champion bold, strategic concepts and lead a multidisciplinary team of designers, copywriters, strategists, and producers. Reporting directly to the Executive Creative Director (ECD), you will be the creative conscience that aligns storytelling with business objectives, builds deep client relationships, and cultivates a culture of excellence, inclusion, and continuous learning.

This is a unique opportunity to shape the future of American Express’ brand narrative while working from anywhere in the world. You will influence high‑visibility campaigns, mentor top‑tier talent, and act as a strategic partner for senior stakeholders across the organization.

Key Responsibilities – What You’ll Own and Deliver

• Strategic Leadership: Define, articulate, and champion a compelling creative vision that aligns with Amex’s corporate strategy, brand pillars, and the specific goals of each business unit.
• Team Mentorship & Development: Provide clear direction, constructive feedback, and career growth pathways for multiple creative teams, fostering an environment of psychological safety, collaboration, and continuous improvement.
• Concept Ideation & Execution: Craft “big‑idea” campaigns that are memorable, culturally relevant, and built for multi‑channel execution—including video, social, digital, print, and email.
• Client Partnership: Build and maintain deep, trust‑based relationships with internal stakeholders and external partners, ensuring seamless delivery of high‑quality creative content that meets business objectives.
• Creative Excellence: Oversee the end‑to‑end development of award‑winning work, ensuring every piece meets the highest standards of brand consistency, visual impact, and storytelling integrity.
• Trendspotting & Innovation: Proactively identify emerging cultural, technological, and industry trends; translate insights into pioneering creative solutions that keep Amex ahead of the competition.
• Talent Acquisition & Culture Building: Lead hiring initiatives, champion diversity and inclusion, and nurture a culture where every individual feels valued, heard, and empowered to contribute their best work.
• Presentation & Advocacy: Deliver persuasive, data‑driven presentations of concepts and campaign performance to senior leadership, clients, and cross‑functional teams.
• Collaboration with ECD: Partner closely with the Executive Creative Director to align agency‑wide creative direction, streamline workflows, and champion best practices across the organization.

Essential Qualifications – The Core Foundations You Bring

• 12+ years of progressive experience in art direction, copywriting, or integrated brand design, preferably within a high‑performing marketing or advertising agency environment.
• 4+ years in a Creative Director or Group Creative Director capacity, leading multiple creative teams across a range of media formats.
• Demonstrated ability to translate complex marketing insights and business strategy into compelling, digital‑first advertising campaigns.
• Exceptional storytelling and conceptual skills, with a portfolio that showcases award‑winning, high‑impact work across at least three major media channels.
• Strong presentation and persuasion abilities; comfortable speaking to senior executives, client stakeholders, and cross‑functional partners.
• Proven experience in hiring, mentoring, and retaining top creative talent, with a track record of fostering inclusive, high‑performing team cultures.
• Deep understanding of current industry tools, platforms, and production pipelines (e.g., Adobe Creative Cloud, Figma, video production, social media management).
• Excellent communication skills—both written and verbal—and the ability to adapt messaging for diverse audiences.

Preferred Qualifications – The Extras That Set You Apart

• Recognition from industry bodies (e.g., Cannes Lions, D&AD, Clio Awards, One Show) for innovative creative work.
• Experience leading creative strategy for large, data‑driven organizations within the financial services, technology, or travel sectors.
• Hands‑on knowledge of emerging technologies such as AR/VR, AI‑generated content, and interactive storytelling platforms.
• Advanced expertise in brand architecture and the development of cohesive brand ecosystems across global markets.
• Graduate‑level education in Marketing, Communications, Fine Arts, or a related field.

Skills & Competencies – The Attributes That Enable Success

• Strategic Thinking: Ability to see the larger business picture and craft creative solutions that drive measurable outcomes.
• Creative Courage: Willingness to challenge conventions, take calculated risks, and push creative boundaries.
• Collaboration: Proficiency in cross‑functional teamwork, fostering open dialogue between design, strategy, analytics, and product teams.
• Leadership Presence: Commanding yet approachable demeanor that inspires confidence and motivates teams to exceed expectations.
• Analytical Acumen: Comfort interpreting data, performance metrics, and consumer insights to inform creative direction.
• Time Management: Skilled at juggling multiple high‑stakes projects, meeting tight deadlines, and balancing competing priorities.
• Empathy & Inclusion: Genuine commitment to building a workplace where diversity of thought, background, and experience is celebrated.

Career Growth & Learning – Your Path Forward at American Express

At Amex, we view career development as a lifelong journey. As a Senior Creative Director, you will have access to:

• Leadership Development Programs: Tailored executive coaching, mentorship circles, and cross‑business rotation opportunities.
• Continuous Learning Stipends: Annual budget for certifications, conferences, workshops, and industry events.
• Innovation Labs: Participation in Amex’s internal incubator spaces where you can prototype cutting‑edge ideas with emerging technology partners.
• Global Exposure: Opportunities to collaborate with regional teams across North America, Europe, Asia‑Pacific, and LATAM, broadening your cultural fluency and creative perspective.
• Visibility & Impact: Direct interaction with senior executives, board members, and high‑profile clients, positioning you as a key influencer in shaping Amex’s brand narrative worldwide.

Work Environment & Culture – What It’s Like to Be Part of Team Amex

Our remote‑first model is built on trust, flexibility, and high performance. You’ll experience:

• Hybrid Collaboration: Regular virtual brainstorming sessions, digital white‑board workshops, and quarterly in‑person retreats at inspiring locations.
• Inclusion & Belonging: Employee Resource Groups (ERGs), inclusive hiring practices, and a robust internal network that amplifies under‑represented voices.
• Well‑Being Programs: Comprehensive mental‑health resources, wellness reimbursements, and a flexible schedule that respects work‑life harmony.
• Recognition & Rewards: Transparent performance metrics, spot‑bonus programs, and annual awards celebrating creative excellence and cultural contributions.
• Technology Enablement: State‑of‑the‑art collaboration tools (e.g., Miro, Slack, Microsoft Teams) and a robust IT support system to keep you productive from anywhere.

Compensation, Perks & Benefits – What We Offer

While specific salary ranges are confidential, we guarantee a competitive total‑reward package that reflects your expertise and the market. Benefits typically include:

• Comprehensive health, dental, and vision coverage for you and eligible dependents.
• Retirement savings plans with generous company matching.
• Paid parental leave, sabbatical options, and flexible PTO to support life’s milestones.
• Employee discount programs for Amex products, travel partners, and lifestyle services.
• Annual bonus potential tied to individual performance and company success.
• Access to a robust employee assistance program (EAP) for personal and professional challenges.

How to Apply – Take the Next Step Toward Creative Leadership

If you are ready to shape the future of one of the world’s most beloved brands, inspire high‑performing creative teams, and deliver work that moves markets, we want to hear from you. Please submit your resume, portfolio, and a brief cover letter outlining why you are the perfect fit for this role.

Join Team Amex and lead the way together.

Apply Now

Seize this opportunity to make a significant impact. Click the link below to start your application journey.

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