Summary:
We are looking for an experienced and data-driven SEO Lead Strategist to spearhead our SEO strategy and guide our inbound content marketing efforts. This role will oversee our in-house and external SEO contractors, collaborate closely with the content team, and report directly to the Director of Demand Generation. The ideal candidate will excel in a fast-paced environment, have a proven track record of managing consultants and vendors, and possess strong communication and prioritization skills. If you go to sleep at night thinking about the next Google algorithm update, care about driving quality traffic that converts into real customers and not just vanity metrics, then we want you!
What You’ll Do:
Develop and manage a comprehensive SEO roadmap that focuses on driving organic traffic through content creation, optimization, and technical improvements
Monitor and analyze content performance to identify opportunities for re-optimization, refreshing, or pruning underperforming pages
Prioritize keyword targets and own on-page optimization efforts, including keyword selection, analyzing rankings, internal linking, and implementing schema markup
Liaise with content creators to assign tasks for new content creation and re-optimization projects based on performance data and keyword priorities
Track, measure, and report on SEO KPIs, providing insights into technical roadblocks, areas of opportunity, and overall performance
Project manage SEO initiatives, creating and assigning JIRA tickets to ensure seamless execution across development, content, and QA teams
Educate and enable internal stakeholders on SEO best practices to foster a culture of SEO-first content creation
Work closely with the development team to implement technical SEO improvements, ensuring SEO best practices are met during website updates and releases
QA releases to confirm SEO recommendations are properly implemented and no regressions occur post-launch
Monitor competitor activity and Hubstaff’s share of voice in search results to uncover new opportunities and inform SEO strategies
Provide regular competitor analysis reports, highlighting areas where Hubstaff can improve rankings or capture additional market share
Regularly audit Hubstaff’s website and provide ongoing recommendations for site performance, crawlability, and indexing improvements
Develop and maintain SEO performance dashboards to track organic growth, keyword rankings, and key traffic metrics
Oversee the work of the SEO contractors, ensuring alignment with Hubstaff’s goals and standards
Utilize SEO tools such as Ahrefs, SEMrush, Screaming Frog, etc., to conduct audits and track performance
Stay up-to-date with the latest SEO trends, algorithm updates, and industry developments
What You Should Have:
Minimum of 7 years of experience in full-time SEO work, with a proven track record of driving organic growth
Minimum of 3 years of experience with SaaS.
Experience collaborating with content writers and guiding them on SEO-driven content strategies
Hands-on experience with SEO tools such as Ahrefs, SEMrush, Screaming Frog, and Google Search Console
Exceptional analytical skills with the ability to interpret data and make data-driven decisions based on what’s driving key business results
Experience managing consultants, vendors, and contractors
Strong communication and collaboration skills, with the ability to work effectively with developers and cross-functional teams
Proficient in project management tools like JIRA, Asana, or Trello
Strong organizational skills, with experience managing multiple projects and competing priorities
Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously
Why You Should Apply:
Competitive Compensation: USD 100 -115k/year base salary, based on your experience and alignment with our role.
Incredible Perks for Employees
Private Health Insurance & Pension Benefits: Comprehensive coverage to keep you secure and plan for the future.
Generous Paid Time Off: 30 days of PTO annually.
Annual bonuses to upgrade your gear, invest in training, or level up your skills.
Annual Salary Reviews: Regular increases based on performance.
Career Growth Opportunities: Grow with a company on the rise and make your mark as part of our expanding Team.
Freedom & Flexibility
Fully Remote Position: Work from anywhere in the United States. We are a remote-first, global team embracing flexibility and empowering results.
Unforgettable Retreats
Celebrate Success Together: Join our team at unforgettable Annual Retreats in stunning destinations. Past retreats have been held in the Dominican Republic, Mexico, and Ibiza, Spain. Where will we go next?
Be Part of Our Mission
Empower the Future of Work: Hubstaff has been at the forefront of redefining work for over 13 years.
Proven Track Record: We’ve achieved explosive growth and took our first investment in August 2023 to fuel even greater success.
The Best is Yet to Come: Be part of a company with its most exciting years ahead—your contributions will shape the future of our business and our impact on the world.
Company OverviewOur mission is to empower people to have their most productive workday. To do this we have built the industry-leading workforce analytics platform for remote and distributed teams. We were early believers in the remote work trend and have been one hundred percent remote since day one, over a decade ago. With a focus on transparency and accountability, our software provides valuable insights about work habits. Our platform powers time and activity tracking, shift/schedule management, as well as invoicing and payments for over 95,000 businesses. But we are just getting started. We believe that the remote work trend represents the biggest tectonic shift in the business world since the advent of the PC and that the majority of companies will have a tool like Hubstaff in their tech stack within the next decade. We have a winning culture and want to talk to you about how to help us continue our incredible momentum.