Note: The job is a remote job and is open to candidates in USA. Kai is an AI company focused on revolutionizing cybersecurity for the machine-speed era. They are seeking a founding product marketer to develop the company's narrative and drive content production, working closely with the leadership team and sales.
Responsibilities
- Build Kai's product marketing function from the ground up, establishing the messaging frameworks, positioning, and go-to-market processes that will scale with the company
- Define and maintain the full suite of GTM and sales enablement assets that equip the revenue team to win: personas, messaging guides, battlecards, demo scripts, objection handling guides, sales playbooks, and case studies
- Partner with product management to develop launch strategies for new capabilities and ensure every release lands with the right story, in the right channels, at the right time
- Collaborate with demand generation to create campaign content and ensure every program is grounded in strong product narratives and mapped to pipeline goals
- Partner with product and sales to synthesize field feedback into sharper positioning and continuously improve how Kai tells its story
- Represent the Kai platform and narrative in customer conversations, analyst briefings, events, and partner engagements
Skills
- 6-8 years of product marketing, technical marketing, or product management experience within cybersecurity, infrastructure, cloud, or enterprise SaaS
- Deep understanding of enterprise security buyers, including CISO-level personas, procurement dynamics, and how security decisions get made in large organizations
- Proven ability to build differentiated positioning and messaging in complex, technical markets where the category itself is still being defined
- Strong track record of owning core GTM assets from scratch: messaging frameworks, pitch decks, competitive battlecards, objection handling guides, and sales enablement content
- Experience partnering with product, sales, and GTM strategy teams on launches, pricing and packaging discussions, and competitive positioning
- Exceptional ability to translate complex technical concepts into clear, compelling narratives for both practitioner and executive audiences
- Comfortable operating across multiple priorities in a high-velocity environment, balancing long-term strategy with near-term execution demands
Benefits
- Competitive compensation: Highly competitive salary, meaningful equity, and a culture where your contributions are recognized and rewarded as we grow.
Company Overview