Note: The job is a remote job and is open to candidates in USA. Medtronic is a global leader in healthcare technology with a mission to alleviate pain, restore health, and extend life. They are seeking a Senior Marketing Specialist to drive revenue growth and market share for the EMS and Post-Acute markets through US downstream marketing activities.
Responsibilities
- Accountable for portfolio performance including revenue growth, share development, pricing integrity and margin protection for the EMS and Post-Acute market channel
- Lead EMS and Post-Acute (LTACH, SNF, DME/home) channel downstream marketing, including positioning, value propositions and competitive strategy, partnering closely with the EMS/Post-Acute sales team
- Drive market development initiatives that increase awareness of ACM product offering
- Develop and execute the sales enablement strategy for the portfolio, including tools, messaging and content creation
- Collaborate with sales and marketing partners to identify barriers to adoption and develop programs that accelerate clinical uptake
- Provide senior management and cross-functional partners with updates, reports and presentations regarding channel performance
- Monitor market performance, competitive dynamics and adoption metrics to optimize commercial strategy
- Evaluate the profitability and feasibility of new products or product enhancements
- Lead advertising and promotional activities to support brand equity
- Build and maintain relationships and partnerships with key opinion leaders (KOLs), customers, distributor partners and healthcare professionals
- Demonstrate strong product instincts, problem-solving skills and organizational capabilities to communicate and influence effectively
Skills
- Bachelor's Degree and at least 4 years of experience in medical device marketing or Advanced degree with at least 2 years of experience in medical device marketing
- For Baccalaureate degrees earned outside of the United States, a degree that satisfies the requirements of 8 C.F.R. § 214.2(h)(4)(iii)(A) is required
- Bachelor's degree in Marketing
- Master's Degree in Business Administration
- Experience with project and/or program management
- Excellent written and verbal communication skills and comfort presenting to internal and external audiences
- Demonstrated ability to write effective business plans, marketing plans and product plans
- Ability to work well in a cross-functional team, listening effectively to others
- Ability to multi-task, work on multiple projects, with good organizational skills
- Skilled in using Excel, PowerPoint and Word
Benefits
- Medtronic offers a competitive Salary and flexible Benefits Package
- Short-term incentive called the Medtronic Incentive Plan (MIP)
- Health, Dental and vision insurance
- Health Savings Account
- Healthcare Flexible Spending Account
- Life insurance
- Long-term disability leave
- Dependent daycare spending account
- Tuition assistance/reimbursement
- Simple Steps (global well-being program)
- Incentive plans
- 401(k) plan plus employer contribution and match
- Short-term disability
- Paid time off
- Paid holidays
- Employee Stock Purchase Plan
- Employee Assistance Program
- Non-qualified Retirement Plan Supplement (subject to IRS earning minimums)
- Capital Accumulation Plan (available to Vice Presidents and above, or subject to IRS earning minimums)
- Paid sick time, as required under applicable state law (for Temporary employees)
- Employee Stock Purchase Plan (for Temporary employees)
Company Overview