Note: The job is a remote job and is open to candidates in USA. Compunnel Inc. is a global workforce solutions provider that values diversity and innovation. They are seeking a Senior Paid Media Specialist to manage campaigns across search, social, and display channels, driving customer acquisition and revenue growth through analytical skills and data-driven strategies.
Responsibilities
- Plan, launch, and optimize paid media campaigns across major advertising platforms
- Manage campaign budgets and monitor performance to maximize return on investment
- Develop audience targeting strategies and coordinate creative testing initiatives
- Conduct A/B tests and translate findings into best practices and playbooks
- Partner with business stakeholders to create customized growth plans and communicate results
- Analyze the customer journey to identify opportunities for acquisition and retention
- Collaborate with analytics teams to improve attribution and performance measurement
Skills
- Proven experience managing paid search, paid social, and display campaigns end-to-end
- Hands-on expertise with Google Ads, Meta Ads Manager, and TikTok Ads
- Strong knowledge of campaign analytics, attribution, and funnel optimization
- Excellent communication and stakeholder management skills
- Ability to work independently in a fast-paced environment
- Experience in an agency setting or managing agency relationships
- Background in restaurant, local business, or marketplace marketing
- Familiarity with mobile attribution platforms and conversion tracking tools
- Experience marketing subscription-based or digital products
Company Overview
Company H1B Sponsorship